Bringing patient experience to the forefront of healthcare
Bringing patient experience to the forefront in healthcare
A successful customer experience means putting a user’s needs, business requirements and technical constraints first and ensuring that their goals and business objectives are met.
Jason Cooper, Head of Customer Experience Capability at Civica notes “customer experience should be at the heart of all aspects of an end-user's interaction with a service.” He adds, “at Civica we deal with human problems and utilise emerging digital technology to design real experiences, for real people which deliver real results.”
So, what does this have to do with healthcare? Until now, not much. Our whitepaper outlines how digital transformation is taking user experience (UX) in healthcare to a whole new level.
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